A Track Record of Results
Rod has years of experience in market research and financial planning, but he also has hands-on experience making innovative projects work. Some people are analysts. Rod is both a thinker and a doer. Her are some of the successful ventures he has made work:
Port Quendall, Renton, WA
Today this is the site of the Seahawk's training camp, but when Paul Allen acquired it, he planned to put his headquarters there. He moved instead to Seattle, and in doing so he left this project without real direction but the tap flow of money still turned on. Rod brought the project under control, starting with an accounting of where Allen had previously spent more than $20 million. Rod also reigned in spending on lawyers, designers and environmental consultants that was approaching $100,000 a month, created a pro forma to show the value of the assets under different uses, and negotiated settlements with regulators that had been going on for five years. Allen showed his appreciation for Rod’s work by flying him to a Trailblazers’ game in Portland where Rod had court-side seats right behind the backboard.
Re-Positioning A $10 Million Investment, Kenmore, WA
The City of Kenmore had spent more than ten years and $10 million trying to create a center for itself. Rod researched the market, met with the client to set new priorities and direction, and then helped liquidate the asset. Within several years his client had recovered much of its investment, attracted more than $100 million in new private investment that now generates a solid stream of tax revenues, and created a public gathering place that is the pride of the community.
Raising Morale and Profitability at Three Professional Services Firms, Portland and Vancouver, BC
On three different occasions, Rod has served as a financial sub consultant on projects, only to have the owners of the prime consultants ask him for help in settling management issues. In all three cases, the question was how to get the right leaders in place, improve communication and increase productivity. Rod started with cost accounting, to get a true profile of not only the overall profitability of these operations but the contributions of individual employees, departments and ventures. Having gained the trust of front line employees, he also carried out a series of interviews that showed how minor changes in day to day management could greatly improve morals. In all three cases, Rod’s work unleashed new management and technical talent within the organization that made the companies more profitable and valuable.
Fort Worden Investment Plan, Port Townsend, WA
A new public development authority took over management of this historic campus and lodging property on the Olympic Peninsula and face the prospect of having to maintain more than 75 historic properties in three years, with no current cash flow to do so. Where to find the money? Rod combined the operating statements of the old and new entities to find “truth” about profitability, where it came from, and how to increase it, particularly with low-cost improvements that would increase sales of unsold room nights without the need for much new investment. In just under six weeks, Rod created a plan for profitability on this property that had never been done before.
UC Davis Strategy For Business Partnerships
What do you do when the State of California has just cut off $100 million in general funding? The chancellor of this public university, the 10th largest in the world for research spending, asked Rod to develop a strategy for new partnerships with industry that would backfill these lost revenues. Rod started by understanding and documenting the university’s strengths and bragging rights as the world’s top research center in food and nutrition. He then met with research directors at some of the world’s biggest food companies to learn what they really needed and would pay for. Finally, he worked with top academic leaders at UC Davis to develop a strategy for change that they would be eager to support. In the course of his work Rod identified three potential partners for UC Davis, one of which, Bayer Crop Science, located nearby just 18 months later.